Becoming Carbon Neutral - Step 1 Complete

As of January 2020 I set myself a target of becoming a carbon neutral business by the end of 2020.

I wasn’t entirely sure what that would include, or what the steps would be, the order, or cost. I just knew it needed to be done. Our country was on fire and business couldn’t continue as usual.

I’ve made the first small steps to working towards a more sustainable, ethical and carbon neutral business with a long way still to go but I wanted to share my progress. I hope it can help others.

sustainabilityPete Adams6 February 2020sustainability, carbon neutral, target, 2020, business Comment

Carbon Neutral Design Studio - A Process for Sustainability in Graphic Design

Driving through the fires one day, flying above them a few days later. The past few weeks have been crazy on the East coast of Australia. The threat of climate change has felt very real and very close to home up here in Bangalow. These bushfires have been the catalyst for this project, this new mission to become a carbon neutral or even carbon positive design studio.

We want to appeal to our target market. Catch the attention of prospective clients. So we all have goals of some sort, but how many and how big should these goals be? This article Dives into some key tips for setting targets and branding for success.